GEARYS Beverly Hills opened the doors to its second dedicated Rolex Boutique, located in the Westfield Century City Shopping Center, in 2009. A $1 billion remodel of the mall in 2017 allowed for a relocation and expansion of the existing boutique into its current luxurious form.
Outward-facing vitrines beckon visitors to enter GEARYS Rolex Boutique in Century City, offering a tantalizing glimpse of the wide variety of Rolex timepieces within. From the utilitarian profile of the Professional series to the elegant appeal of the Classic series, GEARYS offers a full array of beautifully crafted Rolex watches for the discerning customer.
Uniquely curved, convex glass walls frame the exterior of GEARYS Rolex Boutique in Century City, an element reminiscent of the Cyclops date lens, one of the most distinct and recognizable Rolex features. As visitors walk through the entrance, they are greeted by ocean-inspired motifs and an aqua-colored glass wall, which adorns the boutique space in homage to the Oyster - the water-resistant watch case introduced by Rolex in 1926.
An elegant private meeting room features a backdrop of Downtown Los Angeles at dusk, with a silhouette of palm trees lining the foreground as the city illuminates the night. Comfortable seating in Rolex-inspired green along with design elements inspired by Rolex watch aesthetics invite you to relax, try on our complete array of timepieces, and - ultimately - celebrate the purchase of your very own Rolex.
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